Saturday, 30 October 2010

Random Inspiration



So i'm sitting here looking at music videos of my favourite artists and come across this new artist: Gilbere Forte. I really liked this track due to it's lyric, beat and pace but more then that...

Watching the video inspired me to try this concept of the video in ours, where they write lyrics on the screen over certain shots, which i could use during the chorus. I'll keep that in mind while editing the music video, testing out different styles of the aspect and see if it fits into our music video.

Tuesday, 19 October 2010

Background Options


Here i just created 4 different backgrounds with a primary black background but tried out 4 different brushes to create a sense of purple to go with our house colours, from here we will pick which background to use for our DVD cover and magazine advert.

Wednesday, 13 October 2010

Sunday, 10 October 2010

Pre-Production Log 5

Pre-Production Log 4

Magazine Advert Analysis

 There are a number of conventions on this magazine advert.

They Include:

  •  Artist Name - Jay-Z is a worldwide phenomenon therefore having his artist name is big bold black text is simple enough to interest the readers of the magazine. The Artist name's typography is the same as the album's one, therefore we can say that it creates a level of synergy between the two.
  • Album Name - The album name is also exactly the same as the album covers typography again creating a stronger sense of synergy. Along with this they both contain the symbol representative of the blueprint 3 album.
  • Featured Tracks - This bit is in the center of the magazine advert as it is positioned in the place which the readers will see first. It is the name of the two tracks which were pre-released to create more anticipation and make the potential buyers want it more. 
  • Release Date - Conventional as it is always used to tell the audience when it will be out for purchasing. 
  • Brand Name (ROCNATION) - The audience which are massive fans of the artist will know that ROCNATION is a huge Jay-Z brand which represents him as an artist. This branding will attract audiences to buy it as it will make them feel part of the brand.

This magazine advert is seen to be very simple, which it is depending on how well you know Jay-Z.
He is a huge music artist around the world and well-known everywhere. This is advertising his Album 'The Blueprint 3', which was highly anticipated last year. Eventhough the magazine advert lacks detail it contains the vital elements and conventions needed to persaude people to buy the product, as Jay-Z is a huge artist with a massive fan-base, it isn't very impotant for him to bombard the page with unecessary information and images, becuase its highly likely that the readers of the magazine will buy the product. This magazine advert is used to simply create awareness of WHEN the product is available, as he already is very well established.